Adidas Combat Sports Indonesia is an Indonesian retail that aims to increase direct sales in their website and had successfully achieved 6.7x return on ads spend from Meta Ads
6.7x
return on ad spend on meta ads
3.2x
increased purchase value on direct web purchase
The Story
Adidas Combat Sports Indonesia Moving in the retail industry as the official distributor of Adidas Martial Arts in all category, including Judo, Karate, Boxing, Taekwondo, BJJ, MMA, and other martial arts.
Distributing their Adidas products across Indonesia and partnering with several sports league and auditors.
The Goal
Adidas Combat Sports Indonesia wanted to increase their direct website purchase through digital media.
Solution
01
Adidas Combat as a brand already has a widespread brand awareness. To further capitalize their advantage, we designed a digital campaign using Meta Ads to boost their sales.
02
Video ads are our main solution for Adidas as a way to convey key messages and real experiences visually.
03
We specifically target sportsman and sports enthusiasts in the category of Judo, Karate, Boxing, Taekwondo, BJJ, and MMA.
04
By paying close attention to our audience funnel, we have curated our contents to be appropriate with the status of our target audience.
Result
During the month of May, Adidas had successfully achieved:
6.7x
return on ad spend generated using meta ads
3.2x
increase in purchase value from direct web purchase
